"Assistant Professor Dr.Simart Prateepavanich"


Product design: Jewelry design, Fashion design, Packaging design

Faculty of Fine Arts, Srinakharinwirot University

Thailand


CREATIVE WORK


"My So-called Blossom Out"

Inspired by methods of mental restoration and self-healing from burnout syndrome and then expressing the creative work through sarcasm. The term "My So-called" is used to indicate that a name, description, or term applied to someone, or something is inaccurate, inappropriate, or doubtful. It implies skepticism or irony; it gives the impression that the speaker is displeased or disagrees with the situation. Blossom Out refers to the blossoming of flowers, but for a person or concept, it signifies full physical and intellectual development, which the creator brough to do a wordplay with the terms "bore-out," "burn- out," and "brown-out," interpreting and conveying these ideas through fashion elements as follows:
1. The oversized silhouette was used to exaggerate the structure of workwear, to express the heavy workload and constant burden.
2. Techniques: fabric abrading was used to demonstrate the ruggedness and emotional resilience of experiencing burnout.
3. Decorative details were created by sewing fabric tuberoses into the seams and cuts of the creation, symbolizing the healing power of plants and flowers that one always carries.
4. Color: The creator chose the natural color of denim fabric and added a glimpse of the off-white from the tuberose as an accent color to signify resilience, toughness, and endurance, all while emitting an alluring fragrance. And finally,
5. Materials: denim was used to convey durability against various conditions, to create a look of maximal fashion apparel. To depict an individual experiencing burnout attempting to heal oneself through passions and hobbies, but ultimately, the thought of full physical and intellectual development turns out to be surrounded by blossoming flowers, as if burdened with an even heavier responsibility.