"Wansani
Krachangyut"
Media Art
Srinakharinwirot University
Thailand
CREATIVE WORK.
"UnseenSena"
Media Communication Design is a design of media that provides focused information and knowledge to media consumers. Creative media communication should have clarification on content, purpose, concepts, and message. Plus, provide details, criticizing, teaching, and advising to distribute knowledge to the consumer. The most important thing is, nowadays, creative media communication must provide enjoyment and be able to distribute knowledge in most simply and easily to understand systematically. Creative media communication presents information, content, facts, and various stories through thinking, filtering, and strengthening the imagination. Aiming for the consumers to gain knowledge and enjoyment. Importantly, it must be easy to understand. Creative media communication will be beneficial only when published on widespread channels, for example, online media. Also, creative media communication requires the use of modern story-telling techniques and the use of new equipment or innovations to create interest in the media.
Community development using wisdom as the basis is a way to create sustainable development because the community has the potential to develop together with its own wisdom. Also, understanding and being able to continue and develop that folk wisdom into a product of the community. On the other hand, it can present the strengths and advantages within the community, such as wisdom in knowledge, food, and local products, including various places that can develop into tourist attractions in the future. U2T driving the creative economy for spatial development is aiming for the development of four sub-districts in Sena, Ayutthaya by driving the economy from creative work with local wisdom as a base to generate income locally through the Office of the National Economic and Social Development Council.